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BBQ & Pit Rub
Built for ribs, brisket, and smoked chicken — a nod to long Saturdays tending the pit in both Oklahoma and Texas.
The Case family story
From Oklahoma porches to Texas backyards.
Long before anyone talked about “brands” or “products,” the Case Family was simply known for food that tasted like home. In rural Oklahoma, elders seasoned by feel — a pinch here, a little more there — layering spices over chicken sizzling in cast iron and meats slow-cooking for hours.
When the family later made their way to Texas, they carried their recipes with them. Church dinners, block parties, reunions, and backyard cookouts all had one thing in common: people pulled someone from the kitchen aside and whispered, “What did y’all put on this chicken?”
A recipe guarded, then requested.
- For decades, the family kept their chicken seasoning as a house secret, used only for loved ones and special gatherings.
- Friends, neighbors, and coworkers all said the same thing: “You need to bottle this. People would buy it.”
- Only after years of requests did the family agree: their first step into the world would honor the chicken recipe that made their name.
Today, the Case Family is preparing their very first public release. The blend has been carefully measured, tested, and prepared for small-batch production — but the soul of it hasn’t changed. It still starts where it always did: in a family kitchen, crafted by hand.